July 25, 2024

Finnair launches scheme that combines SAF and offsetting

Finnair passengers can now offset their flight emissions with a service that combines Sustainable Aviation Fuel (SAF) and trusted climate projects. 

Its new platform, powered by Climate-tech company Chooose, adjusts pricing depending on how the contribution is shared between SAF and offsetting projects selected by the airline.

Eveliina Huurre, Finnair SVP Sustainability, said: “Both Finnair and our customers are keen to reduce the CO2 footprint of air travel and we want to offer our customers a simple and transparent way to do this. 

“Our service combines two important tools, offsets and SAF, which both are needed to reach carbon neutrality in aviation.”  

The airline said the high price and limited availability of SAF still presents challenges for increasing its usage in commercial aviation so stimulating demand and supply is important to drive down its price and increase its availability. 

Meanwhile, offsetting continues to be central in reaching carbon neutrality in aviation, and investing in trustworthy offset projects with concrete and verifiable emission cuts.   

Finnair’s previous offsetting scheme was discontinued in March 2020 due to Finnish legislation, but this has since been changed to allow companies to offer CO2 offsetting services to consumers.  

The airline has set ambitious targets to halve its emissions by the end of 2025 and reach carbon neutrality by the end of 2045.