June 13, 2024

Seatfrog upgrade app signs first TMC partnership

Seatfrog, an app that allows users to upgrade their train tickets, has signed its first partnership with a TMC.

The relationship will allow customers of Capita Travel and Events to upgrade journeys on the LNER network through a bidding process.

Established in 2017, Seatfrog integrates customer bookings and enables users to bid for first class seats that would otherwise remain empty.

Capita Travel and Events clients book more than 1.5 million rail tickets a year and says the partnership is in line with its ‘smarter working’ programme.

“Our partnership with Seatfrog, supported by our relationship with LNER, will enable travellers to upgrade to First Class, providing a much more relaxed and productive working environment,” says Joshua Collier, Head of Proposition, Rail and Ground Transportation at the TMC.

“Organisations meanwhile, will not have to alter their policy settings to open up first class travel to all travellers and can be flexible on whether they will allow the employee to claim this back through expense channels.”

Iain Griffin, Co-Founder and CEO of Seatfrog, adds: “The partnership is the first of many steps into the business sector for Seatfrog and represents another move forward in the fast evolution of our platform, and there’s plenty more to come.”