July 15, 2024

MUJI makes it three with Tokyo homecoming

Japanese lifestyle brand MUJI has opened its third hotel, a 79-room property in Tokyo.

The MUJI Hotel Ginza is its first property in its native Japan and follows openings last year in Beijing and Shenzhen.

Its latest hotel has opened alongside a new global flagship store in the Ginza district and reflects the brand’s philosophy of “promoting a pleasant life, minimalist aesthetic and good design”.

Guestrooms feature traditional Japanese textiles, natural materials and upcycled products.

Unusually, the hotel says its pricing structure will remain consistent throughout the year to support MUJI’s commitment to “fairness and affordable living”.

The hotel will also feature a restaurant, cocktail bar, diner, library and lounge space for meetings and events.