As part of TripActions’ planned expansion in Europe, the strategic partnership will allow business travellers to benefit from modern airline retailing and a better end-to-end experience.
With an expanded inventory choice and better transparency, customer value will be increased in various fields of cooperation, including ancillary retailing, corporate products and servicing.
The digital TMC says it has seen 1000% growth in the UK in the last year and predicts it will double its number of staff in the UK in 2020, adding new roles in sales and marketing, product, operations and support.
“We are excited to enter into this strategic partnership with TripActions to foster modern airline retailing to the benefit of our corporate customers,” said Lufthansa Group’s Senior Vice President of Revenue Management and Distribution, Tamur Goudarzi Pour.
“Jointly we aim to develop a unique customer experience and are committed to shaping the industry through our joint distribution innovation.”
According to TripActions, its travel management platform is designed to be consumer-friendly and achieves high adoption within organisations. Up-to-date features include carbon impact reporting, centralised billing and billback.
TripActions’ CEO Ariel Cohen says: “We’ve demonstrated in the US that our state-of-the-art travel management technology paired with our best-in-class travel agency service is the only choice for organisations and their road warriors.
Our partnerships with forward-thinking supplier partners like Lufthansa will further fuel our rapid expansion by empowering more enterprises and their travellers to seize travel as a strategic lever for growth.”
Lufthansa Group is TripActions’ first strategic investor. The two companies announced a strategic NDC partnership back in November 2019.
The digital TMC says it has seen 1000% growth in the UK in the last year and predicts it will double its number of staff in the UK in 2020, adding new roles in sales and marketing, product, operations and support.
