Immersive Hospitality Management (IHM) is set to open two hotels in the UK.
The group, which has recently rebranded from Corus Hotels, will open its first property in November 2024 under its sub-brand Imerso Hotels.
It will be a multi-million-pound refurbishment of luxury Buckinghamshire country hotel Burnham Beeches (pictured) and will have 80 bedrooms and suites and a spa.
Meanwhile, the second flagship property will open in late 2025 or early 2026 and is in partnership with Marriott Tribute Portfolio.
The four-star property, under Marriott Hotels & Resorts, is a collaboration with TROO Hospitality. Located in Hyde Park, IHM has invested £35 million into the property’s renovation and design.
Andrew Khoo, Chairman at Immersive Hospitality Management, said: “IHM is on track to set the stage for rapid global expansion, with a particular focus on the Far East.”
