Festive Road has announced two new team members to help it deliver services to the supply-side of the business as supplier investments in marketing continue to increase.
Stef Tschida (pictured left) joins the US team as a communications executive. She previously spent 10 years at CWT, most recently as Director of Global Communications before moving into communications in healthcare and establishing her own communications consulting company.
Alex Kington joins the UK team as a marketing professional. She previously held Head of Marketing roles for travel management companies Clarity and TAG before establishing her own marketing consultancy for the wider business sector.
Tschida said: “Festive Road asked me to undertake an independent market listening exercise for them in 2021 to help them understand how they could improve. I was so impressed that they actually did what they recommended their clients do that I had no hesitation in joining the team when asked.”
Kington said of her appointment: “I’ve loved seeing Festive Road grow and develop and have even been a client in one of my previous roles. To be able to operate a portfolio career where I’m able to support the business travel sector and draw on the experiences with clients in other sectors is a wonderful opportunity.”