July 17, 2024

Festive Road creates new leadership team

Festive Road has unveiled a new leadership team to expand support for its growing team of ‘Roaders’.

The team will serve as a foundation for expected future business growth across buyer and supplier consulting, managed services, product development and analytics.

The consultancy firm’s team has doubled in size over the past year in response to strong demand from travel and meetings buyers and suppliers alike.

Joining founders Paul Tilstone and Caroline Strachan in the new leadership team are:

  • Lora Ellis, who leads Buyer Consulting for Travel
  • Meredith Smith, who leads Buyer Consulting for Meetings & Events.
  • Louise Kilgannon, who is responsible for Managed Services
  • Mike Orchard, who leads Product Development and the newly-created Analytics Centre of Excellence
  • Katie Virtue, will move to lead Supplier Consulting.

“The creation of this leadership team is the next natural step in our evolution as a company, given each of these leaders has contributed to Festive Road’s growth and success for some time,” says Strachan.

“I couldn’t think of a better group of industry experts to lead our company, develop client relationships and mentor our Roaders.”

Tilstone added: “Festive Road has a bold, unique mission to truly create better travel and meetings management and it’s going to take all of us to make lasting change in this industry. We’re looking forward to advancing our mission in new and exciting ways.”