Direct Travel has announced the global rollout of Avenir Travel Edition, its “next-generation” platform powered by Spotnana.
This year, Direct Travel will complete the roll-out of Avenir Travel Edition across Europe, APAC, LATAM, the Middle East, and North America.
In June 2025, Direct Travel confirmed that its long-standing partner, Direct ATPI – since acquired by Direct Travel – would steer the UK and European roll-out of Avenir, which went live in the US a month earlier.
Avenir Travel Edition promises “a modern, open approach to managed travel, connecting every part of the journey in one seamless, end-to-end experience”.
“With Avenir, we’re giving travel managers what they’ve been missing for years: one global platform, one global service model, and one source of truth,” said Christal Bemont, CEO of Direct Travel.
“We care deeply about the people who travel and the travel managers responsible for keeping them productive, safe, and supported. Avenir allows us to remove friction, anticipate needs, and deliver consistent, human-centred care anywhere in the world.”
Direct Travel said the platform replaces fragmented regional tools, delivering consistent experiences and centralised control and giving travel, finance, and leadership teams on-demand data, standardised policies and auditable reporting.
It claimed this would be backed up by “follow-the-sun” support with a unified advisor workspace and enables event-driven workflows that “prioritise travellers, reduce resolution time, and ensure consistent, human-led support when it matters most”.
The global rollout comes amid strong momentum for Direct Travel as it reported triple-digit year-over-year growth in the fourth quarter of 2025.
