OVERVIEW: Global travel management company ATPI operates from more than 100 offices worldwide, with operations in corporate travel, event management, online travel technology and specialist travel management for a number of key industries including the energy and shipping sectors. In September 2021, ATPI Halo was launched to support clients with identifying and achieving their sustainability goals and targets regarding travel related emissions.
In September 2021, ATPI Halo was launched to support clients with identifying and achieving their sustainability goals and targets regarding travel related emissions.
KEY FACTS: Launched: September 2021
Headed up by Product Director ATPI Halo, Sustainable Travel & Events Solutions: Pippa Ganderton, who previously held airline and TMC senior global commercial roles before being appointed Product Director ATPI Halo in July 2021
Geographic reach: Global
CREDENTIALS: ATPI Halo is a consultancy service built around three core pillars to support clients: Measure, reduce and offset.
Measure: through servicing clients’ travel requirements, ATPI is able to calculate their related CO2 emissions and present this data in robust Carbon Analytics
Reduce: ATPI account managers work with clients to identify ways to reduce their CO2 footprint through improving behaviours around travel choices and revising travel policy to encourage more environmentally friendly decisions.
Offset: The final pillar offers clients the opportunity to invest in carbon credits that offset their unavoidable carbon footprint, from nature-based restorative and regenerating to alternative energy projects, all providing social benefits to local communities in addition to their positive environmental impact, and fulfilling the United Nations Sustainable Development Goals.
For the CO2 measurement, ATPI Halo has partnered with Thrust Carbon.
PROPRIETARY PROPOSITION: Thrust Carbon’s proprietary calculators can be easily integrated via API or pre-built solutions and the visually impactful data suite can be white labelled and can present data at multiple levels, including individual traveller.
TARGET MARKET: ATPI Halo is offered to all clients and sources suitable offsetting providers and projects at attractive prices.
COMMERCIAL MODEL: The model is flexible servicing clients seeking a full consultancy service end to end support, as well as suitable for clients who need only elements of what ATPI Halo offers. Clients can offset historic travel related emissions, accrue for future periodic offset or offset at point of sale/invoice.
Review by Paula Cullen, Partner Black Box Partnerships
