Agentivity, the data management platform, has partnered with EmQuest, a Dubai-based travel distribution company and part of the Emirates Group.
EmQuest has been appointed as the exclusive reseller of Agentivity in the United Arab Emirates, combining Agentivity’s advanced data insights solutions with EmQuest’s extensive reach and market expertise.
Edd McArdle, Head of Product and Partnerships at Agentivity, said: “We recognise the critical role that local expertise plays in our industry, and we are thrilled to have EmQuest as our partner.
“Their deep understanding of the UAE market will be invaluable as we expand our presence in the region.”
CEO Riaan van Schoor added: “At Agentivity, we understand the complexities that travel agencies face when managing data across various platforms.
“Our partnership with EmQuest allows us to address these challenges directly and provide travel businesses with a comprehensive and streamlined data insights solution.”